IT Strategy Forum at Lake Zurich
Unique management conference connecting C-level executives from business and IT. About 100 top executives are expected to take part in the 8th IT Strategy Forum at Lake Zurich taking place on November 18, 2010. This year’s event is dedicated to the topic “IT as enabler for sustainable business growth”.

IT plays a crucial role for business success in the light of the present economic recovery by setting innovation stimuli, efficiently supporting business processes and improving flexibility and agility. We have invited various well-known executives to report on this topic and to encourage discussion.

The event will take place on November 18, 2010 including an evening event the day before in the beautiful setting of the Hotel Panorama Resort & Spa in Feusisberg above Lake Zurich.

Selçuk Boydak: “IT has long become a vital success factor”
In an exclusive interview Selçuk Boydak, the founder of Boydak Management Consulting, reveals what he and his team have found out about the value contribution of IT organizations. Many IT organizations find it difficult to authentically and transparently illustrate the economic value of IT investments to the business. Therefore, in order to let the cost perspective loose its prominence, IT should proactively answer four crucial questions: Do we spend more or less on IT than others? Are we deploying our resources effectively and for the right things? Do we achieve the targeted bottom-line benefits? How is IT’s value contribution perceived by the top management?

Benchmarking of IT Costs and Benefits
Largest European benchmarking initiative covering more than 1’000 companies. In this unique initiative quantitative benchmarking of IT costs and benefits is applied to companies of different industries (e.g. banking, insurance, automotive, pharma & healthcare, logistics & transportation, utilities). The results will help the participants in effectively making use of IT to reduce negative impacts of the ongoing economic crisis.